We find why AI recommends your competitors — and fix it.
Run Free AuditWorking with early partners including
★★★★
Traffic is shifting from Google to ChatGPT, Perplexity, and AI agents — and your SEO strategy doesn't cover this. AI engines don't rank links. They recommend brands. If you're not in the answer, you don't exist.
Your schema markup, content depth, review signals, and structured data determine whether AI cites you or your competitor. NorthStar tells you exactly where you're losing — and how to fix it.
NorthStar adds a layer on top of your traditional SEO — not replacing it. We reverse-engineer what AI engines actually look at when deciding which products to recommend.
The Technology
We query every major AI engine with real customer search patterns for your products, analyze why competitors get recommended over you, and generate specific fixes for your product pages. Not generic advice — exact changes per SKU, per engine.
Upload your SKUs and competitor domains
We test your visibility across 5 AI engines
AI diagnoses why competitors outrank you
Specific changes per SKU, per engine
Engines We Scan
Your catalog's overall readiness for AI engines
Your brand's mention rate vs competitors in AI answers
How often AI links to your domain specifically
Visibility per engine — fix the ones you're losing
Critical / High / Medium gaps with exact fixes